Celebrity-Owned Cannabis Brands
By Rolling Up
There are a number of celebrities who have attached their personal brand to cannabis products and launched their own cannabis-related products.
Leafs by Snoop
Snoop Dogg is known for his successful rapping and music career. In 2015, Snoop co-founded Leafs by Snoop, a company specializing in cannabis flower and edibles. In partnership with Tweed, a subsidiary of Canopy Growth, the company operates 10 licensed marijuana and hemp production sites with over 4.3 million square feet of production capacity.
Whoopi and Maya
In 2016, Whoopi Goldberg co-founded Whoopi and Maya with industry veteran Maya Elisabeth, specializing in cannabis-infused topicals for menstrual pain relief. As of 2020, the company is no longer active.
Willie Nelson is an American musician, singer, songwriter, author, poet, actor, and activist. He is actively involved in the legalization of marijuana. In 2015, he founded his company Willie’s Reserve, a Washington based company focused on translating Nelson’s image of cannabis into tangible products. The products match Willie Nelson’s brand of the American Old West.
Tommy Chong is a Canadian-American comedian, actor, writer, musician and cannabis-rights activist who is known for his marijuana-themed Cheech & Chong comedy albums and movies. He founded Chong’s Choice in 2016. The Denver, Colorado-based company sells cannabis products.
Wiz Khalifa is an American rapper, singer, songwriter and actor. He is also a cannapreneur with his own line of cannabis merchandise and has his own strain called the Khalifa Kush.
Mike Tyson, heavyweight champion doesn’t mess around when it comes to building his cannabis empire. In 2017, the Tyson Ranch broke ground, a cannabis resort that includes an edibles factory and an upscale campground with an amphitheater in Death Valley California.